Clever's New Single "Buy One Get One" Hits Country Heartstrings
Clever has released his latest single "Buy One Get One" on January 29, 2025. This new single marks another significant step in Clever's country music journey, following his recent self-titled EP, which received favorable reviews.
The song "Buy One Get One" explores the raw emotions of feeling like second-best in a relationship, with Clever's unique and engaging vocals bringing to life a song of heartache and self-realization. Along with producers Zakk Garner, Karltin Bankz, and JJ Stevens, Clever has created a sonic delight, with the track's production perfectly complementing lyrics that are rife with emotional depth, while sharing a message of empowerment. Clever has explained the track is “all about setting boundaries and knowing your worth,” which is a sentiment that resonates strongly in any relationship, especially so for anyone with a similar experience.
Clever, born Joshua Tyler Huie in Gadsden, Alabama, has a musical background that is diverse and extensive. He began writing poetry at age 11 and transitioned to hip-hop music at 13. As a teenager, he excelled in battle rap competitions, even winning BET's "Spring Bling" freestyle battle in 2006. His career has seen collaborations with major artists across various genres, including Post Malone, Juice WRLD, and Justin Bieber.
Throughout his career, Clever has demonstrated versatility in his musical style. His debut studio album "Crazy," released in 2021, showcased his ability to blend genres and received favorable reviews. As of March 2024, Clever had amassed over 650 million streams on Spotify, indicating his growing popularity and impact in the music industry.
Clever's transition to country music isn't viewed as a departure from his roots but rather a natural progression. In his own words, "It doesn't feel like a transition. It feels like something I've always known." This move into country music allows Clever to tap into his Southern roots while maintaining the storytelling depth and emotional intensity that first gained him recognition in the hip-hop world.
As Clever continues to navigate his musical journey, "Buy One Get One" stands as a testament to his ability to connect with listeners through honest, relatable songwriting across different genres. His evolving artistry and willingness to explore new musical territories make him an artist to watch in the coming years.
